BREAST CANCER PREVENTION:
SPREAD THE WORD ABOUT PINK OCTOBER!
Please take few minutes to be more aware about breast cancer, by reading the few lines below:
SKINDIVER WT PROFESSIONAL OVERVIEW
WHAT IS "PINK OCTOBER"?
Every year, for the past 27 years, National Breast Cancer Awareness Month or “Pink October” has been dedicated to breast cancer awareness. From October 1st to 31st, healthcare professional, NGO and associations are united around the world to spread information about breast cancer prevention.
One woman over 8 will be affected by breast cancer in her life. Breast cancer is the first type of cancer among women and the deadliest. However, if detected early 9 women over 10 are cured within 5 years. This is why prevention is key to drastically reduce mortality rates.
Learn more on Ruban Rose website: www.cancerdusein.org
Sources & Image credit: Ruban Rose
This was so sudden and unexpected that our first instinct was we need to do something. We wondered: “What can we do to help at our scale?” ; “What can we do so people hear more about breast cancer, women and men alike?”
Well, we are watchmakers, our mission is to make reliable tool-watches to tell time. However, this time, we would like our watches to also tell a message:
Talk about breast cancer prevention to your friend, your sister, your wife, your mother, your daughter, and all the women around you. And of course, ladies, do not forget yourselves.
One word: check. Do not wait, do not postpone. Check. If ones worry, offer your support and companionship, and vice-versa. Check. Last but not least: CHECK.
SKINDIVER WT PROFESSIONAL OVERVIEW
OUR ACTION ON "PINK OCTOBER"
We took our rubber strap, turned it pink and mounted it on two special editions of the Skindiver Automatic watch.
These 2 watches can be worn by men and women alike. Our pink strap can be mounted on other Wolbrook watches and any 20mm lug width watch.
The profits from the sales of these watches and straps will be donated to the association Ruban Rose to help bring awareness and support medical research against breast cancer.
Our wish is that such a colorful strap on the wrist will trigger conversation, and help the prevention message to spread.
"PINK OCTOBER" SPECIAL EDITIONS
Support prevention and research against breast cancer while helping spread the word with a talking piece.
